Week 10: EOC

To promote my ad campaign it will be featured during popular television show broadcasting commonly viewed by men in the new target market (ages 24 - 34). The commercial will be featured during broadcasting like  WWE Raw (USA), Workaholics (Comedy Central), Tosh.O (Comedy Central), Pawn Stars (HIST), American Dad (Adult Swim). These show are some of the most popular for men 18 – 34 years of age, according to The Hollywood Reporter. To cause a sensation Axe body spray will host club events for men and women in the target audience age range. Providing alcohol, free merchandise, entertainment, and fantastic night out experience for attendees. Attendees will be invited via email, Facebook, radio, and hand out promotions.